The  2025 Summer Cultural Event Series of the Beijing Book Building is  scheduled to run from July 5 to September 1. Besides discounts, there is  a variety of events awaiting your participation, such as sharing  sessions of new titles, knowledge challenges with exclusive rewards, and  immersive VR experiences based on cutting-edge technologies.

During  the event, the Beijing Book Building will organize various book  exhibitions and sales, such as the 2025 New Book Fair and the "Science +  ACGN" Collection Exhibition. These events will feature hundreds of  Chinese and foreign literary classics, including China's "Four Great  Classical Novels" (Water Margin, Romance of the Three Kingdoms, Dream of  the Red Chamber and Journey to the West), and the foreign masterpiece  Twenty Thousand Leagues Under the Sea. Over 10,000 selected titles will  be offered each a 25-percent-off discounted price. A hundred classic  books for students will be offered at the same prices both online and  offline. Everyone can also partake in the "Check-in for Gifts" campaign  to redeem exquisite stationery products and creative cultural souvenirs.  Additionally, books centered on traditional Chinese culture will be  available at steep discounts of up to 50 percent. Readers can also  enjoy themselves in the tech experience zone, becoming time travelers in  the VR adventure project "Journey of Life".

In  addition, the Beijing Book Building will also extend its reach into  communities, parks, and memorial halls with its themed book exhibitions.  A special summer reading session co-hosted with the Beijing Joy FM will  also be featured. Families can also join the  "Thirty-Thousand-League Learning Camp" organized by the Beijing Book  Building, during which they will travel to Mohe City (Heilongjiang  Province), Guizhou Province and other places.

(Source: Beijing Daily)