During the Labor Day holiday, Beijing received a total of 17.91 million tourists, marking a year-on-year growth of 5.6 percent. Meanwhile, the total tourism consumption reached CNY 20.98 billion, increasing by 6.9 percent year on year. Both tourist volume and tourism consumption grew, setting new historical records.

In terms of Beijing's inbound tourism during the holiday, the tourist volume and consumption surged significantly. The number of inbound tourists soared by 42.4 percent year on year to 104,000. These visitors spent CNY 1.13 billion, reflecting a 48.0 percent increase compared to last year. The Xiushui Street (also known as "The Silk Street"), as the capital's one-stop shopping destination for cultural and tourism products, welcomed 53 percent more inbound tourists and saw a 67 percent increase in sales compared to the same period last year. Among the growing number of tourists, those from Europe and North America accounted for a large proportion. "China Gift" and "Beijing Gifts" became key items in inbound tourism consumption.

During the holiday, Beijing hosted 192 special cultural events in parks, creating ten themed scenarios such as creative and cultural product consumption and marketplace economy, to meet diverse demands. In total, parks across the city received 9,318,300 visits, showing a year-on-year increase of 4.37 percent. The Temple of Heaven, the Summer Palace, and the Yuanmingyuan Ruins Park ranked as the top three most-visited parks.

During the holiday, integrated consumption has revealed its vitality in Beijing. For instance, new consumption scenarios were created at the Yuanqi Senlin Music Festival in Changping District and the Strawberry Music Festival in Yanqing District, leveraging the events as engines to boost urban vitality. The night-time tours of the Badaling section and the Mutianyu section of the Great Wall built immersive night-time economy scenarios for tourists. Additionally, various events featuring themes like "Technology+", "Performance+", and "Intangible Cultural Heritage+" also offered citizens and tourists fresh cultural and tourist experiences.

A variety of splendid sports events were also held in Beijing during the Labor Day holiday. For example, the finals of the Diving World Cup (Beijing) generated over CNY 5.7 million in ticket sales, with an average of 7,200 spectators per day, and licensed merchandise sales at two designated stalls reaching CNY 400,000. In addition, the Beijing Parkour Open and four other competitions at Big Air Shougang and nearby venues in western Beijing, the first "NTC Life Festival" at the National Tennis Center, and many other events also attracted a considerable number of visitors.

(Source: Beijing Daily)