The 1st Shijingshan Hamburger Festival — the district's inaugural burger-themed lifestyle event — takes place from July 2 to 5 at Gate 2 of Wanda Plaza Shijingshan, running daily from 11:00 to 22:00.

This year's festival features an immersive burger-themed food street, bringing together 32 distinctive dining brands across China. Notably, 70 percent of these brands are making their debut in Shijingshan, offering food lovers a one-stop culinary experience to satisfy every craving.

The festival also features social media engagement rewards. Visitors who follow Tzafrir Culture (破晓文化) on Xiaohongshu or Douyin will each receive a limited-edition fridge magnet.

Additionally, by sharing three photos or a 10-second video from the event on Douyin or Xiaohongshu, visitors will receive an exclusive hand fan. Remember to include @破晓文化 in your post and use the hashtags #石景山首届汉堡节 (1st Shijingshan Hamburger Festival) and #破晓文化 (Tzafrir Culture).

(Source: Beijing Shijingshan)