Attention, Character Fans! Universal Beijing Resort Infinite Spring 2026 Kicks off on March 20

english.beijing.gov.cn
2026-03-06

On March 3, Universal Beijing Resort announced that its seasonal spring-themed event, the "Universal Spring Carnival", has been fully upgraded to "Universal Infinite Spring", which will take place from March 20 to May 31.

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[Photo via Universal Beijing Resort]

This year, Universal Beijing Resort will introduce an immersive Genshin Impact-themed interactive zone that explores innovative ways to bring the Genshin Impact elements to life in a theme park setting. During the experience, every visitor will have the chance to become a "traveler" and step into Mondstadt to revisit familiar scenes and interact with characters, including Klee and Varka. Specialty dining, themed limited-edition merchandise, and special face painting will also be introduced.

When this launches, the resort's first immersive themed restaurant will also open, named the "Chang'an Grand Feast", which is based on the Chinese film "Chang An", offering an interactive dining experience for visitors. The restaurant features the poetic charm of the Tang Dynasty and Chinese-style aesthetics, creating a multisensory spectacle that blends exquisite cuisine, beautifully crafted tableware, themed decor, and musical rhythms. Performers dressed in costumes inspired by the film will present distinctive song and dance performances.

Both the "Genshin Impact" interactive zone and the "Chang'an Grand Feast" themed restaurant will operate with a limited number of daily sessions and reserved seating. Reservations will open to visitors on March 13. For detailed information, please refer to the official Universal Beijing Resort app, Alipay mini program, or WeChat mini program.

In celebration of the 25th anniversary of the release of the first "Harry Potter" film, the Butterbeer Season in the Wizarding World of Harry Potter will return from March 1 to May 31. During the "Universal Infinite Spring" event, spring-exclusive food and beverage offerings and themed merchandise will also be introduced throughout the season.

(Source: Beijing Daily App)

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