The SS2027 Beijing Fashion Week kicked off on September 7 and will run through September 17, bringing together more than 160 domestic and international brands and featuring more than 80 in-person fashion shows and events. 

This season, Beijing Fashion Week will adopt a diverse multi-venue format, with a main venue and a range of other themed venues. Shows and events will take place across six districts — Dongcheng, Chaoyang, Changping, Tongzhou, Mentougou and Fengtai. The main venue will be on Wangfujing Pedestrian Street, where brands and designers from Russia, Sweden, the United Kingdom, Singapore and other countries will debut their new collections.

SS2027 Beijing Fashion Week will also feature immersive virtual showcases created by more than 10 virtual fashion designers, 3D artists and AIGC visual artists. The Beijing Fashion Week Emerging Designer Support Program will bring together 34 outstanding young designers from China and abroad for individual shows and collaborative creative shows. Meanwhile, the support initiative for young designers working with Chinese intangible cultural heritage, jointly launched by Beijing Fashion Week and the Intangible Cultural Heritage Office of the China National Textile and Apparel Council, will also make its debut.

This season, Beijing Fashion Week will further integrate shows with retail by partnering with key commercial districts, including Wangfujing, Sanlitun and Ya'ao. Nearly 100 commercial venues across the Beijing-Tianjin-Hebei region will take part in the "Fashion Shopping Festival" (时尚悦享节).

The event will also introduce a new "Great Wall Fashion Consumption Pass" (长城时尚消费联票), offering benefits including haute couture presentations and nighttime tours of the Great Wall. International visitors can check the Beijing Fashion Week schedule on the Nihao China app.

Scan the QR code to access the ticket reservation page

(Source: Beijing Daily App)