Fridge magnets featuring Chinese ridge beasts and snow scenery, postcards with Shichahai's snow landscape, cute penguin dolls... a wide range of ice and snow cultural innovation products see hot sales.

With the opening of Shichahai Ice Rink, the official cultural innovation store of Shichahai also opens, which lies next to the Lotus Dock near the north gate of the Lotus Market. The store has launched a series of products featuring Shichahai's distinctive characteristics, including scrolls, fridge magnets, multi-colour stamps, postcards, and more. Among them, the "Four Winter Scenes in Shichahai" fridge magnets are the most sought-after. They are not currently in stock and customers can make a reservation in the store. Besides, a "Cultural and Creative Gallery" is opened across from the Lotus Dock.

"Chinese Imperial Post" China Post Office is located 60 meters east of the intersection of Yandai Xiejie and Xiaoshibei Hutong, Xicheng District. Recently, Mr. Wu from Maoming, Guangdong Province, selected a fridge magnet with Chinese ridge beasts and snow scenery as well as a set of 12 postcards of the Forbidden City in the store. People visit to Shichahai, not only to enjoy the scenery, but also to immerse themselves in the humanistic beauty of Beijing.

Located next to the East Dock of Taoranting Park, the Tao Garden cultural creation store offers an array of dolls, tea sets, bottles and cups, refrigerator magnets, and so on. Among them, a "Big Snow Mountain" refrigerator magnet calls up many Beijingers' happy childhood memories. Taoranting Park launched two fridge magnets during the 2024 New Year's Day holiday. The "Happy Time with Big Snow Mountain Slide" fridge magnet is designed based on the most popular amusement facility of the park — a snow mountain-shaped slide. And the "Chinese Famous Pavilion Taoran Pavilion" fridge magnet is designed based on the best-known spot of the park — Taoran Pavilion, with ice and snow scenery. Currently, the two fridge magnets are in short supply. In addition, the store also newly launched Spring Festival products such as red lanterns and window grilles.